Principles of marketing/

Main Author: Kotler, Philip
Other Authors: Armstrong, Gary
Format: Book
Language:English
Published: Englewood Cliffs, N.J.: Prentice Hall, c1991
Edition:5th ed.
Series:The Prentice Hall series in marketing
Subjects:
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245 1 0 |a Principles of marketing/  |c Philip Kotler, Gary Armstrong 
250 |a 5th ed. 
260 |a Englewood Cliffs, N.J.:  |b Prentice Hall,  |c c1991 
300 |a xxiv, 661 p. :  |b col. ill. ;  |c 27 cm 
490 0 |a The Prentice Hall series in marketing 
504 |a Includes bibliographical references 
650 0 |a Marketing 
700 1 |a Armstrong, Gary 
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