Diagnostic marketing: finding and fixing critical problems/

Main Author: Fogg, C. Davis
Format: Book
Language:English
Published: Reading, Mass.: Addison-Wesley, c1985
Subjects:
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040 |a CY  |b University of Cyprus  |e AACR-2 
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100 1 |a Fogg, C. Davis 
245 1 0 |a Diagnostic marketing:   |b finding and fixing critical problems/  |c C. Davis Fogg 
260 |a Reading, Mass.:  |b Addison-Wesley,  |c c1985 
300 |a xiii, 285 p. :  |b ill. ;  |c 25 cm. 
500 |a Includes index. 
650 0 |a Marketing 
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