The basic principles of marketing warfare/

Main Author: Duro, Robert
Other Authors: Sandstrom, Bjorn
Format: Book
Language:English
Published: Chichester [West Sussex]: Wiley, c1987
Edition:English language ed.
Subjects:
Item Description:Includes index.
Physical Description:xi, 164 p. : ill. ; 24 cm.
ISBN:0471915459: