Friends, followers, and the future: how social media are changing politics, threatening big brands, and killing traditional media

Main Author: O'Connor, Rory, 1951-
Format: Book
Language:English
Published: San Franscisco: City Lights Books, 2012
Subjects:
Table of Contents:
  • Introduction: word of mouse
  • The rise of social media
  • Brands, cesspools, and credibility
  • Can brands be trusted?
  • The Facebook decade: F8=Fate?
  • The death of privacy
  • The YouTube effect : 48 hours every minute
  • Twitter : news no longer breaks, it tweets
  • Google loses its buzz
  • The new breed of media researchers
  • Public displays of connection
  • Politics 2.0
  • The daily me vs. the daily we
  • The state of the media & the death of brands
  • Politics 3.0
  • Conclusion: the feed is your friend
  • Acknowledgments
  • About the author.