Friends, followers, and the future: how social media are changing politics, threatening big brands, and killing traditional media
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Format: | Book |
Language: | English |
Published: |
San Franscisco:
City Lights Books,
2012
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Subjects: |
Table of Contents:
- Introduction: word of mouse
- The rise of social media
- Brands, cesspools, and credibility
- Can brands be trusted?
- The Facebook decade: F8=Fate?
- The death of privacy
- The YouTube effect : 48 hours every minute
- Twitter : news no longer breaks, it tweets
- Google loses its buzz
- The new breed of media researchers
- Public displays of connection
- Politics 2.0
- The daily me vs. the daily we
- The state of the media & the death of brands
- Politics 3.0
- Conclusion: the feed is your friend
- Acknowledgments
- About the author.