Principles of marketing /
Main Author: | Kotler, Philip. |
---|---|
Other Authors: | Armstrong, Gary |
Format: | Book |
Language: | English |
Published: |
Englewood Cliffs, N.J. :
Prentice Hall,
c1991.
|
Edition: | 5th ed. |
Series: | The Prentice Hall series in marketing
|
Subjects: |
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