The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns /

Main Author: Barry, Pete
Format: Book
Language:English
Published: London : Thames & Hudson, 2008.
Subjects:
LEADER 00756nam a2200205 a 4500
001 1481396
005 20171111233539.0
008 100511s2008 enka b 001 0 eng d
020 |a 9780500514054  |q hbk. 
040 |a UKM 
050 0 0 |a HF5823  |b .B27 2008 
100 1 |a Barry, Pete  |q (Pete S.) 
245 1 4 |a The advertising concept book :  |b think now, design later : a complete guide to creative ideas, strategies and campaigns /  |c Pete Barry. 
260 |a London :  |b Thames & Hudson,  |c 2008. 
300 |a 272 p. :  |b ill. ;  |c 25 cm. 
504 |a Includes bibliographical references (p. 268) and index. 
650 0 |a Public relations. 
650 0 |a Advertising campaigns. 
650 0 |a Advertising copy. 
952 |a CY-LiCUT  |b 5a01a68d6c5ad14ac1e7a2ab  |c 945l  |d 998a  |e -  |t 1  |x m  |z Books