Handbook of hospitality marketing management /

Other Authors: Oh, Haemoon., Pizam, Abraham.
Format: Book
Language:English
Published: Oxford : Butterworth-Heinemann, 2008.
Subjects:
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020 |a 9780080450803  |q hbk. 
040 |a YDXCP 
050 1 4 |a TX911.3.M3  |b H36 2008 
245 0 0 |a Handbook of hospitality marketing management /  |c editor, Haemoon Oh ; editor in chief, Abraham Pizam. 
260 |a Oxford :  |b Butterworth-Heinemann,  |c 2008. 
300 |a xxii, 552 p. ;  |c 24 cm. 
650 0 |a Hospitality industry   |x Marketing. 
650 0 |a Food service  |x Marketing. 
650 0 |a Restaurants  |x Marketing. 
700 1 |a Oh, Haemoon. 
700 1 |a Pizam, Abraham. 
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