Cover Image

Attitude measurement /

Other Authors: Roberts, Caroline., Jowell, Roger.
Format: Book
Language:English
Published: Los Angeles : SAGE, 2008.
Subjects:
Public opinion > Research > Methodology.
Attitude (Psychology) > Testing.
Psychologie sociale > Recherche > Méthodologie.
Sondages d'opinion > Méthodologie.
Attitude (Psychologie) > Tests.
Table of Contents:
  • v. 1. Basic concepts and historical foundations
  • v. 2. Designing direct measures
  • v. 3. Obstacles to direct measurement
  • v. 4. Expanding the measurement horizons.

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