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00661nam a2200205 a 4500 |
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1386186 |
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20171111233349.0 |
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020607s1995 gr erbi 001 0 Eng d |
020 |
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|a 0030986664
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040 |
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|a ΕΚΠΑ
|b gre
|e AACR2
|
082 |
|
0 |
|2 21
|a 658.8
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100 |
1 |
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|a Bateson, John E. G.
|
245 |
1 |
0 |
|a Managing services marketing :
|b text and readings /
|c John E. Bateson
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250 |
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|a 3rd
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260 |
|
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|a Fort Worth :
|b Dryden Press,
|c c1995
|
300 |
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|a xvii, 680 p.
|
504 |
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|a Includes bibliographical references and index
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650 |
|
0 |
|a Service industries
|x Marketing
|
650 |
|
0 |
|x Management
|
952 |
|
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|a GrAtEKP
|b 59cd1c876c5ad134460ffc05
|c 998a
|d 945l
|e M 658.8 BAT
|t 1
|x m
|z Books
|