Excellence in advertising : the IPA guide to best practice /

Corporate Author: Institute of Practitioners in Advertising
Other Authors: Butterfield, Leslie
Format: Book
Language:English
Published: oxford : Butterworth - Heinemann, 1998
Subjects:
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245 0 0 |a Excellence in advertising :  |b the IPA guide to best practice /  |c edited by Leslie Butterfield 
260 |a oxford :  |b Butterworth - Heinemann,  |c 1998 
300 |a xviii, 260 p. 
504 |a Includes bibliographical references and index 
650 0 |a Advertising 
700 1 |a Butterfield, Leslie 
710 2 |a Institute of Practitioners in Advertising 
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