La publicite/
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | French |
| Published: |
Paris:
Presses Universitaires de France,
1987
|
| Edition: | 2nd, rev. |
| Series: | Que sais-je?. Le point des connaissances actuelles,
274 |
| Subjects: |
| Item Description: | Includes bibliography (p. 123-124) and index |
|---|---|
| Physical Description: | 127 p. : ill., tabs, maps, charts ; 18 cm. |
| ISBN: | 2130399916 |
| ISSN: | 0768-0066 / Paul Angoulvent ; |