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LEADER |
00789nam a2200205 a 4500 |
001 |
1003867 |
005 |
20171111232323.0 |
008 |
120912s2005 gr r 000 | eng d |
020 |
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|a 0273688847
|
040 |
|
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|a GR-AtPPV
|b gre
|e AACR2
|
082 |
|
0 |
|2 22η
|a 658.8
|
100 |
1 |
|
|a Shaw, Robert,
|d 1950-
|
245 |
1 |
0 |
|a Marketing payback :
|b is your marketing profitablé /
|c Robert Shaw and David Merrick
|
260 |
|
|
|a Harlow:
|b Financial Times/Prentice Hall,
|c 2005
|
300 |
|
|
|a xi, 511 σ. :
|b πίνακες ;
|c 24 εκ.
|
504 |
|
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|a Περιέχει βιβλιογραφικές παραπομπές και ευρετήριο
|
650 |
1 |
0 |
|a Μάρκετινγκ
|
700 |
1 |
|
|a Merrick, David,
|
710 |
|
|
|a Financial Times Prentice Hall
|
952 |
|
|
|a GR-AtPPV
|b 59cccc1f6c5ad13446092991
|c 998a
|d 945l
|e 658.8 SHA
|t 1
|x m
|z Books
|