Cover Image

Marketing communications: an integrated approach/

Main Author:	Smith, P R
Other Authors:	Taylor, Jonathan
Format:	Book
Language:	English
Published:	London: Kogan Page, 2002
Edition:	3η εκδ.
Subjects:	Communication in marketing

Similar Items

Marketing communications : an integrated approach /
by: Smith, P. R. 1957-
Published: (2004)

Marketing communications :an integrated approach /
by: Smith, P. R. 1957-
Published: (1998)

Integrated marketing communications: the holistic approach/
by: Yeshin, Tony
Published: (1998)

Marketing communications/
by: Egan, John P.
Published: (2007)

Integrated marketing communications :the holistic approach /
by: Yeshin, Tony
Published: (1998)

Integrated marketing communications /
by: Ouwersloot, Hans
Published: (2008)

Integrated marketing communications /
by: Pickton, David
Published: (2004)

Strategic marketing communications :new ways to build and integrate communication /
by: Smith, P. R. 1957-
Published: (1997)

Dictionary of marketing communications /
by: Govoni, Norman A. P.
Published: (2004)

Integrated marketing communications a primer /
by: Kitchen, Philip J.
Published: (2004)

Marketing communication : new approaches, technologies, and styles /
Published: (2005)

Marketing communication : new approaches, technologies, and styles /

Strategies for implementing integrated marketing communications /
by: Percy, Larry.
Published: (1997)

Integrated advertising, promotion, and marketing communications /
by: Clow, Kenneth E.
Published: (2007)

Integrated advertising, promotion, and marketing communications/
by: Clow, Kenneth E.
Published: (2004)

Integrated advertising, promotion, and marketing communications /
by: Clow, Kenneth E.
Published: (2012)

Marketing communication : principles and practice /
by: Varey, Richard J., 1955-
Published: (2002)

Simply marketing communications /
by: Fill, Chris
Published: (2006)

Marketing communications : from fundamentals to strategies /
by: Rothschild, Michael L.
Published: (1987)

The handbook of international marketing communications /
Published: (2000)

Marketing communications: theory and applications/
by: Rossiter, John R.
Published: (2005)

Integrated advertising, promotion, and marketing communications /
by: Clow, Kenneth E.
Published: (2010)

Strategic integrated marketing communication : theory and practice /
by: Percy, Larry
Published: (2008)

Marketing communications strategy 1998-99 /
by: Yeshin, Tony
Published: (1998)

Marketing communication : modern promotional strategy /
by: Webster, Frederick E.
Published: (1971)

Marketing Communications: A European Perspective/
by: Pelsmacker, Patrick de, 1957-
Published: (2010)

Marketing communications in tourism and hospitality : concepts, strategies and cases /
by: McCabe, Scott
Published: (2009)

Marketing communications classics: an international collection of classic and contemporary papers/
Published: (2000)

Sémiotique, marketing et communication : sous les signes, les stratégies /
by: Floch, J.-M., 1947-2001
Published: (2003)

Marketing communications: contexts, strategies and applications/
by: Fill, Chris
Published: (2001)

Marketing communications: frameworks, theories, and applications/
by: Fill, Chris
Published: (1995)

Marketing communications: interactivity, communities and content/
by: Fill, Chris
Published: (2009)

International marketing communications /
by: Roth, Robert F.
Published: (1982)

Marketing communications for local nonprofit organizations : targets and tools /
Published: (2001)

Promotion management and marketing communications/
by: Shimp, Terence A.
Published: (1990)

Advertising, promotion, and other aspects of integrated marketing communications/
by: Shimp, Terence A.
Published: (2010)

Marketing communications for local nonprofit organizations :targets and tools /
Published: (2001)

Marketing communications strategy 1996-97 /
by: Yeshin, Tony
Published: (1996)

Advertising, promotion, and other aspects of integrated marketing communications /
by: Shimp, Terence A.
Published: (2007)

Integrated advertising, promotion, & marketing communications/
by: Clow, Kenneth E.
Published: (2007)

Cannot write session to /tmp/vufind_sessions/sess_97uknb32mrrcfo9j5gujikqg67