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Marketing communications:
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Marketing communications: an integrated approach/
Main Author:
Smith, P R
Other Authors:
Taylor, Jonathan
Format:
Book
Language:
English
Published:
London:
Kogan Page,
2002
Edition:
3η εκδ.
Subjects:
Communication in marketing
Holdings
Description
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Physical Description:
640σ. ; 21εκ.
Bibliography:
Περιέχει ευρετήριο
ISBN:
0749436697
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