Breakthrough business results with MVT : a fast, cost-free, "secret weapon" for boosting sales, cutting expenses, and improving any business process /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Hoboken, N.J. :
John Wiley & Sons, Inc.,
c2005.
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| Subjects: | |
| Online Access: | http://www.loc.gov/catdir/toc/ecip055/2004030898.html http://www.loc.gov/catdir/enhancements/fy0617/2004030898-d.html |
Table of Contents:
- The case for MVT
- The power of MVT: simple, fast, cost-free solutions to any business problem
- How MVT works: using real world tests to take the guesswork, politics, and emotion out of major business decisions
- Using MVT to increase sales, cut costs, and improve customer satisfaction: stories from Citibank, Williams-Sonoma, Dupont, and others
- MVT compared to Six Sigma and other popular improvement approaches
- Implementing an MVT business improvement project in your company
- Step 1: Choose a high-payoff goal, and create the environment
- Step 2: Define how you will measure success and validate your measurement system
- Step 3: Use control charts to hunt for good ideas to test
- Step 4: Use data mining and other statistical techniques to find more good ideas
- Step 5: Brainstorm for improvement ideas with everyone who could possibly have any worthwhile suggestions
- Step 6: Select improvement ideas that are practical and fast, and cost-free
- Step 7: Design an "MVT screening experiment" to test many ideas quickly
- Step 8: Execute the MVT screening experiment and measure test results
- Step 9: Analyze screening test results to determine which ideas help, hurt, or have no impact on performance (prepare to be surprised)
- Step 10: Design and execute an MVT refining experiment to optimize results
- Step 11: Analyze the results and decide which ideas will make the biggest impact on your business
- Step 12: Carefully implement the most powerful ideas, calculate the bottom line impact...and take the money to the bank!
- What it all adds up to: putting the twelve steps of the MVT process in perspective
- Breakthrough MVT successes in the real world
- How Lowes reduced ad expenses $20 million while increasing sales
- How Dupont got $26 million in increased production with zero capital
- A small company boosts sales with MVT
- How Ameritech cut its installation and repair backlog in half and eliminated a public relations nightmare
- How Progressive Insurance saved $48 million by reducing attorney involvement in the claims process
- Using MVT to spread breakthrough results throughout your company
- The keys to successful organization-wide improvement
- Phase I: Complete two high-impact MVT projects with breakthrough results
- Phase II: Have senior management commit to a company-wide rollout
- Phase III: Execute MVT projects throughout the organization
- Phase IV: Maintain the gains, prioritize MVT opportunities, and continuously improve
- The payoff: higher revenues, lower costs, improved profitability, and increased shareholder value.