APA Citation

LEE, K., & Carter, S. (2005). Global marketing management: Changes, challenges and new strategies. New York: Oxford University Press.

Chicago Style Citation

LEE, Kiefer, and Steve Carter. Global Marketing Management: Changes, Challenges and New Strategies. New York: Oxford University Press, 2005.

MLA Citation

LEE, Kiefer, and Steve Carter. Global Marketing Management: Changes, Challenges and New Strategies. New York: Oxford University Press, 2005.

Warning: These citations may not always be 100% accurate.