Haig, M. (2004). Brand royalty: How the world's top 100 brands thrive and survive. London: Kogan Page.
Chicago Style CitationHaig, Matt. Brand Royalty: How the World's Top 100 Brands Thrive and Survive. London: Kogan Page, 2004.
MLA CitationHaig, Matt. Brand Royalty: How the World's Top 100 Brands Thrive and Survive. London: Kogan Page, 2004.
Warning: These citations may not always be 100% accurate.