APA Citation

Frank, R. E., Massy, W. F., & Wind, Y. (1972). Market segmentation. Englewood Cliffs, N.J.: Prentice-Hall.

Chicago Style Citation

Frank, Ronald Edward, William F. Massy, and Yoram Wind. Market Segmentation. Englewood Cliffs, N.J.: Prentice-Hall, 1972.

MLA Citation

Frank, Ronald Edward, William F. Massy, and Yoram Wind. Market Segmentation. Englewood Cliffs, N.J.: Prentice-Hall, 1972.

Warning: These citations may not always be 100% accurate.