Basic methods of marketing research /

Main Author: Lorie, James Hirsch, 1922-
Other Authors: Roberts, Harry V.
Format: Book
Language:English
Published: New York : McGraw-Hill, c1951.
Edition:1st ed.
Subjects:
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040 |a WSU 
050 |a HF5415  |b .L58 
082 |2 18  |a 658.83 
100 1 |a Lorie, James Hirsch,  |d 1922- 
245 1 |a Basic methods of marketing research /  |c James H. Lorie, Harry V. Roberts. 
250 1 |a 1st ed. 
260 1 |a New York :  |b McGraw-Hill,  |c c1951. 
300 1 |a xii, 453 p. :  |b ill. ;  |c 24 cm. 
504 1 |a Includes bibliographical references (p. 433-437). 
650 1 |a Marketing research 
700 1 |a Roberts, Harry V. 
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