APA Citation

Burgelman, R. A., Maidique, M. A., & Wheelwright, S. C. (1996). Strategic management of technology and innovation (2nd ed.). Chicago: Irwin.

Chicago Style Citation

Burgelman, Robert A., Modesto A. Maidique, and Steven C. Wheelwright. Strategic Management of Technology and Innovation. 2nd ed. Chicago: Irwin, 1996.

MLA Citation

Burgelman, Robert A., Modesto A. Maidique, and Steven C. Wheelwright. Strategic Management of Technology and Innovation. 2nd ed. Chicago: Irwin, 1996.

Warning: These citations may not always be 100% accurate.