Marketing today's academic library a bold new approach to communicating with students /

Main Author: Mathews, Brian
Corporate Author: ebrary, Inc.
Format: Book
Language:English
Published: Chicago : American Library Association, 2009.
Subjects:
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10492921
Physical Description:xv, 171 p. : ill.
Bibliography:Includes bibliographical references and index.