Advertising : a general introduction /

Main Author: Caplin, Robert S.
Corporate Author: Institute of Practitioners in Advertising
Format: Book
Language:English
Published: London: Institute of Practitioners in Advertising: Business Publications limited, 1959
Subjects:
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245 1 0 |a Advertising :  |b a general introduction /  |c Robert S. Caplin 
260 |a London:  |b Institute of Practitioners in Advertising:  |c 1959  |b Business Publications limited, 
300 |a xi, 116 p. ;  |c 22 cm. 
504 |a Includes index. 
650 0 |a Advertising 
710 0 |a Institute of Practitioners in Advertising 
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